1. Plan and schedule your contests in advance
Just tell the system when you want your contest to
start and how you want it to end,
Set up all your contest to start and stop automatically, by dates and times. You can also end the contest after the last winning call.
Manual controls are also provided giving you full control
over starting and stopping your contest at any time.
2. Pick your winning caller numbers
You can set single or multiple call numbers to win the contest.
Winners and non winners get different audio messages and text links to different landing page.s. After the contest is over a third message can be played to thank the caller and encourage them to try again
or to request a text for an alternative offer.
3. Point outcomes to different audio messages and landing pages
The system will count your callers and allow you to point your winners, non winners, and end of contest callers
Create appropriate audio recordings and landing pages that will be delivered automatically to winners, non-winners and to callers responding after the contest has ended.
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4. Use the included voice activated IVR applications to deliver your audio any way you like
You can now deliver a voice activated continuation of
what your listeners heard on your show.
We have numourous speech aplications that can deliver recorded audion interact with your callers, send text messages, conduct questional and answer interviews and even connect and route calls to anwhere you please,
Configure these apps as stand alone or combine them
for a full blown interactive program.
5. Review Real Time Call Statistics
See how your contest is doing in real time. Get call counts, contest duration and even view winners
Getting real time contest performance informaton can be a big help in how you are promoting your contests.
THis usility will even display the winners caller ID so you can call them back or send a text to let them know that they won,
6.Receive Detailed Call Reports
Get relevent information about months, dates, days of week,
and hours, even get geograophic origination of the calls.
Performance tracking data is a big factor when determining the best months, days of weeks and times to air your promotions. This is near real time data that is displayed on your web interface. It works with toll free or local numbers or with specific CallWords from the 800-555-5555 portal.
Results are display in a table on on a graph and can be easily downloaded to an excel spreadsheet or to a CSV file for import into your own database
Plan & Schedule Winning numbers Configuration IVR Apps Statistics Detailed Reports
Landing Page Manager
1. Text Links Drive Callers
to Landing Pages
The text on demand system will drive callers to click a text link to display to your own customized landing page. We supply you with an interface to add your branding, promotion, results and advertising banners
It's also a great way to deliver additional information about any promotion or advertiser directly from your media. As an alternative to a contest promotion, you can also create a top ten pick list that your audience can interface with.
2. Our creation tools make it
fast and easy to build
your own landing pages
Create and manage your own Landing pages.
No programming skills needed.
Just fill out the forms, import your graphics, add
headlines, contest result counters, and revenue
generation banners and you have a landing page
that you can start using immediately.
3. Complete Customization
You can even choose your background colors or images and create your own headlines. We've even included a way for you to add your own HTML to insert parts of your website into this landing page
Besides the text on demand linking, you can also send your viewers to this landing page
from an emailing and even from an
internet banner or a web page.
4. Contest Counter
The Contest Counter will tell your viewers thier caller number, and whether they won or not.
You can even add a line of your own copy above and below the counter that says "contratulations you win" or sorry you didn't win this time... but just for calling, we've included some super offers not avialable to the general public.
Here is an opportuity to segway from the contest results to something else you can give to your caller...just for participating. When they click on a banner you get paid by the advertiser for traffic.
5. Configure your ad
Up to eight different banners may be displayed in your landing page. You can even show favoritism to your own advertiser by fixing thier positions in the most favorable spots. Great for enticing current advertisers
There are 2 different kinds of banner placements, Static - where you can assign a "favorite advertiser" into a position or Dynamic - where the advertisers positions are determined by how much they have bid, by date, time, day of week and budget. Dynamic ads automaically rotate based on all of this criteria.
6. Finalize your page with your
own custom footer
Add an image to thank your callers, build brand loyalty,
YOu can even import disclaimer text, privicy policy and other legal information or if you are promoting a contest with other elements involved, they can be explained in detail in this area
7. Choose your ad categories
then search for advertisers
who want to pay you for traffic
Access the ADPool to search for advertisers willing to pay you for traffic to thier website. We have thousands of advertisers all looking for traffic for their websites. Similar to Adwords, the adverters create thier own promotions and tell you how much they are willing to pay for clicks.
Just select the categories to look for the kind of products that will match bestwith the you audience you attract with your contest promotions. Then search for all the deals and banners that are available.
8. Select your Advertisers
Once you select your categories, you will see all the specific offers from the advertiser in the catagories that you previoulsly selected.
You will be able to see the advertisers offer to the end user and the maximum amount they have bid to pay you for the clicks. You'll also see how may times the ad was run by other publishers and the number of clicks compared to the exposure. This way you can estimate your earnings and projected click through rate.
9. Enjoy your new source
Start participating in pay-per-click, pay-per-call and pay-per-conversion profits from your promotions ... just like all the other big Internet guys
Performance based advertising is the model that most
advertisers favor. It allows them to determine a Cost Per Acquisition target and run programmatic advertising rather that on guesswork with traditional CPM based exposure pricing model.
Text Links Fast & Easy Customization Contest Counter Ad positions Custom footer Categories Advertisers Enjoy revenues
1. The ADPool is a Performance Based Advertising System that allows advertisers to create and submit various promotions.
This is a one to many model that gives advertisers access to a wide variety of media sources and media access to a huge selection of advertisers without have to find and sell them.
Advertisers can create real time promotions, set thier own buy rates, determine where and when their marketing runs and can start ,stop or modify campaigns whenever the they want.
2. Business Profile and Multiple
promotions modules to choose from
With ADPool, Avertisers pay for results, not gross impressions. And they can choose from a variety of different performance base advertising methods.
Both you and the advertiser can choose to participate in various perfomance base revenue models including Pay per Click,
Pay Per Call, Pay Per Acquision or Pay Per Lead
3. Campaign Configuration
Our Campaign manager allows for
scheduleing, management and budget control reporting
for a wide variety of campaigns
Campaigns can be initiated or shut down at any time
by either the advertiser or by the publisher
4. Date Range, Dates, Day of Week, Time of day for promotion to be displayed
Advertising can be targeted during slow times to maintain a steady customer flow and suspended when necessary
The two biggest problems in business are not enough customers and too many customers. Sales volume can be balanced by scheduling promotions with pinpiont accuracy.
5. Advertisers set thier own maximum bids, choose their Ad Categories and set thier own spending budget
Ad placement in VI media is determined by the amount bid, the number of click or calls it generates and the bid that is made to various media to incentive them to pick up the ad.
Advertisers have complete control over which categories thier promotions appear in and how much they spend. They can set daily, weekly or monthly budgets.
6. Advertisers can choose geographic regions, national coverage or place thier ads in private deals with publishers
Advertisers can also control the reach of thier
promotions as well
Determining where business comes from is important,
Advertisers can configure local, national or private
campaigns. A private campaign is a one on one
relationship between the advertiser and the publsiher.
7. Advertiser submit thier promotions into the ADPool, where publishers can choose appropriate advertising
for thier media
Thousand of promoters all over the county will have the opportunity to find business for the advertisers.
Media gains access to a pool of all the advertisers offers.
That means access to a huge selection of ad insertions.
without all the effort to find the advertisers
ADPool Ad methods Configuration Time Budget Ad area It works!
1. The viewer sees your contest
offer to win something they want
They will also remember 800-555-5555 and your
CallWord to respond immediately or at a later time
800-555-5555 is a universal direct response Voice Portal. It's easy remember and dial. Just tell your callers to say the CallWord that you associate with your promotion.
You will get way more calls!
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2. A Lot of Callers Respond
Wow! Did they remember your number, or did they call 800-555-5555 and say your "CallWord".
800-555-5555 is easily remembered by your listener and also easy to dial, even while driving. And they'll remember it long after they heard the promotion. Most people find it difficult to remember phone numbers. and while driving, it 's hard to get to a paper and a pen to write it down.
800-555-5555 and a CallWord solves this problem.
That why you get a better response
3. The system counts callers, so your viewer gets the right audio message from your host
Now that they are in our voice activated system, they are engagde with your host simply by talking.
Your hosts audio is delivered by our interactive voice activated platform to ENGAGE your caller to take additional action. You can easily program our system ito deliver the correct audio to winners,
non winners or to calls after the contest is over. And with a little creative scripting, you can convince them to request a text with more information. And that's where the revenue is.
4. The caller opts-in to get an immediate text on demand containing a link to your contest landing page
That text will stay on thier phone for future reference until they click the link to go to your landing page
This process alows allers to respond right away and then take
another follow up action whenever they want
5. Landing Pages for Winners,
Non Winner and End of Contest Callers
Regardless of the outcome, here's an opportunity to encourage your viewers to see great offers from advertiers with similar products as the contest prize that may be of interest to them
Let your caller know that you appreciate thier participation in the contest and even if they didn't win, they are presented with special offers from advertisers. They will feel rewarded for thier call.
6. Ad Banners are displayed with
deals from advertisers
OK, you didn't win but here's something for you ...just for calling Here's a new place to send your callers to to drive pay per click revenue. Callers simply scroll down to see up to eight different offers that you can put on the pages.
Similar to adwords, advertiser create promotions and submit them for publiceation in your landing pages. Place your own advertisers with favorite postition status or choose from thousands of Banners placed into the system from advertisers.
Match your banners to your contest content, If the contest is for free tickets, the banners should offer discount tickets or products aimed at people going to concerts. The better you match your offers to the contest callers the more clicks you'll receive.
7. When caller clicks on your offers,
you get paid
It's a brand new way to start generating pay per click, pay per call and pay per acquisition revenues New revenue is generated from this powerful new performance based marketing platform.
It's an amazing way to start driving a pay per click
revenue, right from your on air shows. Advertisers are
willing to pay for traffic that you can start sending them
8. The next step is to create private contests and events to encourage caller to opt-in for future promotions
They already gave you perimission to send them one text for yourcontest. Now you have an opportunity to build an opt in data base of mobile number to broadacast future promotions
Secret contests. you will be automatically entered. Winprizes, Get invited to station sponsored parties and events ect; Just sign up
9. Build an opt-in database for
future broadcast campaigns
Callers are provided with a notification system that they can control. They choose which list
to be on or not on.
An interface is provided to allow the caller to add or remove themselves from any list at any time. Federal laws requires a written or implicit permissiion from the recipient to send them notifications. We can fufill this requirement.By completing this form, callers can choose the lists they want to be on,we are granted permission to send future broadcasts
10. Use our digital broadcasting utilities to send out future promotions
We provide a broadcasting utility that allows you to broadcast text, email, voicemail or robocall messages depending on what format your caller authorized.
We can organize and maintain lists in our database and allow you to create and send future promotions to everyone on your lists. Your viewers will be notified of all future promotions and events upon your demand.
Your Contest Responds Directing Audio Text on Demand Landing Pages Ad Banners Clicks = Pays Future contests Campaigns Future promotions
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